The Rugby World Cup 2015 is nearly upon us as today starts the week of the opening ceremony. If I’m honest, rugby isn’t the one for me. The sheer amount of technical rules and constant stop start of the game is enough to confuse even the brainiest of brains. And to top it off, aren’t […]Read more "Table Rugby"
Whilst on the phone to my phone provider recently – because of course, only I could move into somewhere in the middle of London with absolutely no signal coverage – the voice of a cheery Irish man wooed at how lucky I was to be living in London at my age and what a brilliant opportunity […]Read more "7 Weeks In, 45 to Go…"
We don’t want to blow our own trumpet or anything, but we’re kind of a big deal. Want to know why? Well, our very own director of All about the Idea Mr. Tom Tuke-Hastings has been awarded the new and prestigious Marketors’ Harvard Business School Bursary, an exceptional opportunity with a place on the Advanced […]Read more "Tom’s going back to uni…in Harvard!"
While doing my daily (okay, bi-daily) Twitter trawl, I spotted a link to a BuzzFeed article entitled “14 signs you were born an artist”, which – in its classic listicle format – enumerated the 14 qualities that supposedly make a person destined for artistic greatness. As someone who’s recently been questioning what it actually means […]Read more "Never tell yourself you aren’t creative"
If I had to sum up my time at All About The Idea in three words it would be exhilarating, busy and hilarious. I have enjoyed every moment but here are a few of my favourites: Calling ‘GO SHOW’ at our latest Lidl event through my Comms set. Playing dress up on a factory tour […]Read more "Farewell for now"
I was lucky enough to spend a long weekend in Paris recently and wanted to share with you a few of the highlights! Me, my two best friends from university, Lisa and Lizzie, my husband Sam and Lisa’s husband Alex all met at St Pancras International to hop onto the Eurostar at a very civilised 1pm on Saturday […]Read more "Springtime in Paris"
It is no secret that consumers are now actively seeking something different to the reclining seats and Frozen Fanta Fruit Twist experience when it comes to cinemas and here at AATI we are no different. Over the last few months we have been trialling various cinema experiences to see which one comes out on top […]Read more "The swish, the steamy and the squidgy"