Idea Awards 11 photo finish!


With less than a month to go until the close of Idea Awards 11, let’s take a look at how the competition is shaping up.

With the entry of the Student Showreel Channel idea, we thought the competition was won, as the popularity of this particular submission skyrocketed at astronomical speed thanks to Twitter and voting from all quarters.

But it ain’t over ’til the fat lady sings and intrigued were we to find that the underdog idea, Reducing Energy Consumption, is now level pegging with the former favourite. 

The tension is palpable and here at AatI HQ we just don’t know who to cheer for – time is running out, so vote for your favourite now!

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