Something that we heard about recently at AatI HQ is the Love Food Give Food campaign. To raise awareness and money for Action Against Hunger, which works to save the lives of malnourished children by providing communities with access to safe water and sustainable solutions to hunger, Love Food Give Food appeals to those who love food and encourages them to give food to those they love.
The big idea is that food enthusiasts sign up to host a dinner party for however many people and whosoever they wish. As long as each guest brings along a donation for Action Against Hunger, money is raised for the charity and a good time is had by all.
I tried this idea last Saturday, but in true All about the Idea style I wanted to go one step further, give a little extra and create as much bang for Action Against Hunger’s buck as I could. So I contacted a few local businesses and old friends who agreed to give me a hand.
True Deli, an innovative and bespoke London based catering and events company, were the first to offer their assistance and with a generous commitment from Co-Founder Henry O’Grady, the Love Food Give Food dinner party was able to double in capacity to a total of 12 confirmed guests. This carried with it inherent drawbacks, as a kitchen table capable of seating 6 was just not going to cut it in the face of this augmented food extravaganza. Furniture Hire UK then stepped into the breach and promised to lend a 6ft round table and 10 banqueting chairs for the event. To add a real sense of occasion moreover, Chase Distillery, award winning vodka and gin producers from Herefordshire, sent over a bottle of their finest Williams Gin for pre dinner G ‘n’ Ts in the drawing room.
After a fine feast of Chicken Liver Parfait (with Onion Confit), Goats Cheese Mousse with Confit Cherry Tomato and Smoked Mackerel Pate (all couriered that morning from True Deli’s kitchen in South Kensington), followed by my own homemade Fragrant Chicken with steamed Basmati rice and green salad, then True Deli chocolate brownies for dessert, guests received a slip of paper posing as ‘the bill’. This was merely an opportunity to use Gift Aid and to record the details of who was donating and exactly how much.
I’m thrilled to report that this BIG idea raised a grand total of £280 for Action Against Hunger. Special thanks again to True Deli, Furniture Hire UK and Chase Distillery for their kindness and generosity.