Congratulations to…

We are thrilled to announce that Barny Barratt is the winner of the Idea Awards 2010!

His BIG idea, electronic receipts, received much attention and attracted numerous comments. We like the ones that spark debate. Refresh your memory by clicking here.

Commiserations to David, who came a close 2nd with his idea to harness the heat of the London underground – definitely one for Boris, despite not winning this time. Tweet the idea enough and maybe he’ll listen!

A ‘better luck next time’ also goes to hometaping, who came in 3rd place with encouraging everyone to make an album in November – we hope that lots of people did.

A very special thank you to the lovely people at Nyetimber who provided this year’s prize – a magnum no less! English sparkling wine is certainly up there with these BIG ideas and here at AatI HQ we’re all in favour of any home grown tipple that can beat Louis Roederer and his other Champagne chums.

Finally, thank you to everyone who entered their idea and to those of you who took the time to read them. We hope that you will all raise a glass to the Idea Awards 2011, which will be launching soon. Watch this space….


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